Support Local. Plaid Friday is Friday Nov 27th! Why not choose to spend your hard-earned dollars to support your local small-business owners in Downtown Brattleboro! Plaid Friday is the relaxing and enjoyable alternative to the big box store “Black Friday” chaos. Wear your plaid, and visit with our local and independently owned downtown businesses as we kick off the holiday season!  There’s something for everyone on your list at one of Brattleboro’s locally owned stores. Start at the Co-op and walk up to Main Street, Flat Street, or Elliot Street and support our locally owned businesses! That’s right, wear your plaid and go local this holiday season!